{"id":2585,"date":"2026-03-09T13:55:04","date_gmt":"2026-03-09T11:55:04","guid":{"rendered":"https:\/\/incomleone.com\/?post_type=novice&p=2585"},"modified":"2026-04-09T14:01:37","modified_gmt":"2026-04-09T12:01:37","slug":"nasa-blagovna-znamka-leone-v-svetu-najboljsih","status":"publish","type":"novice","link":"https:\/\/incomleone.com\/sl\/novice\/nasa-blagovna-znamka-leone-v-svetu-najboljsih\/","title":{"rendered":"Na\u0161a blagovna znamka LEONE v svetu najbolj\u0161ih"},"content":{"rendered":"

\"\"<\/p>\n

V marcu smo se udele\u017eili dogodka v organizaciji Superbrands Slovenija<\/strong>, kjer smo prisluhnili rezultatom najnovej\u0161e raziskave priklica slovenskih blagovnih znamk med potro\u0161niki. Seznanili smo se tudi s strokovnim svetom ter ve\u010d kot 200 znamkami, ki so uspe\u0161no dosegle vse kriterije in pre\u0161le cenzus za uvrstitev v najvi\u0161ji razred Superbrands.<\/p>\n

Po zaklju\u010dku predstavitve smo prisluhnili \u0161e okrogli mizi s predstavniki uveljavljenih znamk, ki so naziv Superbrands \u017ee osvojile. V razpravi so sodelovali Marko Cerov\u0161ek<\/strong> iz Barcaff\u00e8, Jure Kumljanc<\/strong> iz Eurospina in na\u0161a skrbnica blagovnih znamk LEONE in AL!VE, Petra Komel Gentilini<\/strong>, ki so delili svoje izku\u0161nje in poglede na gradnjo mo\u010dnih blagovnih znamk. Ponosni smo, da smo bili del te razprave. Na\u0161a Petra je ob tej prilo\u017enosti poudarila: \u00bbVesela sem, da sem lahko v prijetni dru\u017ebi panelistov delila nekaj pogledov in izku\u0161enj o razvoju na\u0161ih blagovnih znamk.\u00ab<\/em><\/p>\n

Dogodek Superbrands Slovenija 2026 je \u0161e enkrat potrdil, da mo\u010dne in zaupanja vredne blagovne znamke gradijo predvsem doslednost, razumevanje potro\u0161nikov ter jasna in avtenti\u010dna identiteta.<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

V marcu smo se udele\u017eili dogodka v organizaciji Superbrands Slovenija, kjer smo prisluhnili rezultatom najnovej\u0161e raziskave priklica slovenskih blagovnih znamk med potro\u0161niki. Seznanili smo se tudi s strokovnim svetom ter ve\u010d kot 200 znamkami, ki so uspe\u0161no dosegle vse kriterije in pre\u0161le cenzus za uvrstitev v najvi\u0161ji razred Superbrands. Po zaklju\u010dku predstavitve smo prisluhnili \u0161e […]<\/p>\n

Preberi ve\u010d…<\/a><\/p>\n","protected":false},"featured_media":2588,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"vrsta-novice":[],"class_list":["post-2585","novice","type-novice","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nNa\u0161a blagovna znamka LEONE v svetu najbolj\u0161ih - Incom Leone<\/title>\n<meta name=\"description\" content=\"V marcu smo se udele\u017eili dogodka v organizaciji Superbrands Slovenija, kjer smo prisluhnili rezultatom najnovej\u0161e raziskave priklica slovenskih blagovnih znamk med potro\u0161niki.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/incomleone.com\/sl\/novice\/nasa-blagovna-znamka-leone-v-svetu-najboljsih\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Na\u0161a blagovna znamka LEONE v svetu najbolj\u0161ih - 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