{"id":2557,"date":"2026-01-05T12:03:09","date_gmt":"2026-01-05T10:03:09","guid":{"rendered":"https:\/\/incomleone.com\/?post_type=novice&#038;p=2557"},"modified":"2026-04-09T12:11:51","modified_gmt":"2026-04-09T10:11:51","slug":"v-leto-2026-smo-vstopili-z-novim-kreativnim-partnerstvom","status":"publish","type":"novice","link":"https:\/\/incomleone.com\/sl\/novice\/v-leto-2026-smo-vstopili-z-novim-kreativnim-partnerstvom\/","title":{"rendered":"V leto 2026 smo vstopili z novim kreativnim partnerstvom"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2558 size-large\" src=\"https:\/\/incomleone.com\/wp-content\/uploads\/2026\/04\/6756_673206ef219f1f216bab1906_f-1024x640.webp\" alt=\"\" width=\"640\" height=\"400\" srcset=\"https:\/\/incomleone.com\/wp-content\/uploads\/2026\/04\/6756_673206ef219f1f216bab1906_f-1024x640.webp 1024w, https:\/\/incomleone.com\/wp-content\/uploads\/2026\/04\/6756_673206ef219f1f216bab1906_f-300x188.webp 300w, https:\/\/incomleone.com\/wp-content\/uploads\/2026\/04\/6756_673206ef219f1f216bab1906_f-768x480.webp 768w, https:\/\/incomleone.com\/wp-content\/uploads\/2026\/04\/6756_673206ef219f1f216bab1906_f.webp 1200w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>Januarja smo uradno za\u010deli sodelovati z agencijo <strong>Futura DDB<\/strong>, ki je prevzela skrb za <strong>integrirano ve\u010dkanalno komunikacijo blagovnih znamk LEONE in AL!VE.<\/strong> Ta bo povezovala strate\u0161ke kampanje in digitalne sti\u010dne to\u010dke s potro\u0161niki.<\/p>\n<p>Novo partnerstvo je nadgradnja obstoje\u010de komunikacijske strategije, katere cilj je nadaljnje utrjevanje prepoznavnosti obeh znamk ter krepitev njune tr\u017ene pozicije. Pri izboru nove agencije pa smo izpostavili predvsem razumevanje identitete blagovnih znamk, strate\u0161ki pristop ter proaktivnost in energijo ekipe.<\/p>\n<p>Kot je poudarila na\u0161a skrbnica blagovnih znamk LEONE in AL!VE, <strong>Petra Komel Gentilini<\/strong>, je v ospredju dolgoro\u010dno partnersko sodelovanje: <em>\u00bbOd novega partnerstva pri\u010dakujemo sve\u017e pogled in tesno sodelovanje, ki bo temeljilo na dobrem razumevanju potro\u0161nikov in bistva obeh blagovnih znamk. Na\u0161 cilj je graditi dosledno, sodobno in relevantno komunikacijo, ki bo LEONE in AL!VE \u0161e dodatno pribli\u017eala slovenskemu potro\u0161niku.\u00ab<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Januarja smo uradno za\u010deli sodelovati z agencijo Futura DDB, ki je prevzela skrb za integrirano ve\u010dkanalno komunikacijo blagovnih znamk LEONE in AL!VE. Ta bo povezovala strate\u0161ke kampanje in digitalne sti\u010dne to\u010dke s potro\u0161niki. Novo partnerstvo je nadgradnja obstoje\u010de komunikacijske strategije, katere cilj je nadaljnje utrjevanje prepoznavnosti obeh znamk ter krepitev njune tr\u017ene pozicije. Pri izboru [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/incomleone.com\/sl\/novice\/v-leto-2026-smo-vstopili-z-novim-kreativnim-partnerstvom\/\">Preberi ve\u010d&#8230;<\/a><\/p>\n","protected":false},"featured_media":2558,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"vrsta-novice":[],"class_list":["post-2557","novice","type-novice","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>V leto 2026 smo vstopili z novim kreativnim partnerstvom - Incom Leone<\/title>\n<meta name=\"description\" content=\"Januarja smo uradno za\u010deli sodelovati z agencijo Futura DDB, ki je prevzela skrb za integrirano ve\u010dkanalno komunikacijo blagovnih znamk LEONE in AL!VE.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/incomleone.com\/sl\/novice\/v-leto-2026-smo-vstopili-z-novim-kreativnim-partnerstvom\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V leto 2026 smo vstopili z novim kreativnim partnerstvom - 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